marketing

Restaurant of the new Ramada Plaza Hotel, Southport with a view of the bridge over Southport's Marine Lake

We are pleased to have just finished some new photography for Southport’s new Ramada Plaza Hotel. It is nice to do quality work but what really excites me about this job is the way that we are making the images available to many potential users across the world. Read the rest of this entry »

I spoke to someone last week who made an interesting comment. They said ‘our web site doesn’t get us any work or make us any money‘. This alarmed me, so I came back with another question, ‘why have you got a web site then’? The reply was even more intriguing. ‘We had a web site built because we didn’t want to be left behind’. I couldn’t help but think ‘you already have been’. Read the rest of this entry »

Simon Smithies is an Actor and TV Presenter. Simon has done a lot of work with online selling TV channels and knows how to demonstrate a product to its best advantage. In this video Simon takes us through the virtues of an ipod dock. The benefit of having such video’s on your web site is that Simon or indeed any other presenter can be there on your site, selling your product 24 hours a day.

Working with a presenter like Simon, we can set up a temporary studio on your premises and record several such sales sessions in a day allowing you to have the power of such online selling techniques right there on your web site under your control. For the right products, these sales techniques really work.

Northern Lights clients were treated to an inspirational talk by leading creative consultant and internet marketeer Dave Kirkwood on Tuesday 12th August 2008. Dave, who was part of the team who launched laterooms.com, gave the audience some accounts of his career highlights so far. Dave also gave a quick guide to what businesses should be looking at if they want to be effective with their marketing efforts. Read the rest of this entry »